Business owners wear many hats; they fill many roles – as CEO, President, leader and visionary and oh so many more. But, as a business owner, are you fully in control? Are you actively growing your business as you envisioned it to be? Or, are you just holding on to something less than what you want your company to be?
If it is the latter, what will trigger a commitment to actively and urgently pursue the control and growth you want? Maybe, just maybe, it can be a simple mental shift, a new mindset saying that enough is enough and that now is the time to regain control.
Since the onset of the “Great Recession” many business owners have pursued a downsizing or survival strategy, reducing employees and minimizing operational costs to “right-size” their business to reflect external market conditions. Years later, and, admittedly not pervasive across all industries, there has been some general market improvement. While eliminating non-performing aspects of a business can be healthy, consider the following questions:
Are you experiencing more chaos and less control?
Are your customers more or less numerous?
Are there more customer complaints?
Are you working harder with less cash to show for your efforts?
Maybe it is time to change direction and take more control.
Regardless of industry or business size, all business owners must be in control and embrace change to remain viable and achieve the success they desire. John F. Kennedy said that “Change is the law of life. And those who look only to the past or present are certain to miss the future.”
To not miss your future, to achieve your personal goals and objectives – and the Desired Future State of your business – each business owner must evaluate the Present State of their business and – in a step-by-step manner – begin to invest, innovate and encourage changes within their business. Take control. Circle the wagons with employees and others with expertise, collaborate and land on a manageable number of initiatives that can begin to transform and energize every aspect of your business.
You can start small or write large, but start.